How to Talk About Yourself as Your Build Your Personal Branding

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Show It, Don’t Shout It

Building your personal brand is, to a degree, about your accomplishments. But it’s important that you are effective in illustrating the “why” you received such recognition and not merely the fact that you did.

Creating a story about how you received the recognition for your accomplishment is much more effective, and presents much better, than simply shouting out that you won this or that.

Awards are great, don’t get me wrong, and the recognition for a job well ...

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Connecting Local Businesses With Clients To Increase Referrals

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The Key is Reciprocity
How to use the professional services you recommend to your clients and share relevant information through your marketing channels to increase your referral network.

How many times have you heard that “your real estate business lives or dies on the referrals you receive”?

This mantra is true and we all know it.

Use Technology to Keep in Contact
Technologies designed for real estate professionals (lead generators, CRMs, blogs, etc.,) all have one thing in common, to ...

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Create “Social Proof” of Your Value as a Realtor

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Every real estate broker, at some point in their career, is asked to explain the value they bring to the table concerning the commission they charge.

Your experience, knowledge of the neighbourhood and recent sales information and home valuations provide some of the answers but it’s still a difficult position to be in when you have to explain your value as a realtor.

Of course there is a better way to show your clients that you are the right person to have ...

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