Will Real Estate Salespeople Have To Shift Like Cable Companies?

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Consider this:

Cable companies, the gatekeepers of home entertainment (with the worst customer service records of most industries) have been shifting their model from the ownership of the access to entertainment to a more internet-based model of delivering the connectivity that a person needs in the information age that reaches beyond the channels the cable companies have controlled the access to thus far.

“Steaming this” and “downloading that” has changed the way people access their entertainment choices and the once-powerful (and single ...

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Your Customer Base Builds Your Business, So How Do You Build Your Customer Base?

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You’re probably running several different marketing campaigns right now and deciding on the next one or two to try.

You’re spending a few minutes here and there on social media so that you have an active page.

You update your website regularly or have some automated features so that it looks refreshed every so often.

You’ve set aside blocks of time to make cold calls, to go out door knocking and to spend at networking and community events.

The 80/20 rule comes ...

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Are Real Estate Brokers in Danger of Being “Uber-ed” Out of a Career?

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Consider the “technology company” Uber for a moment: They have neither employees on the front lines nor do they own cars, Uber is simply a technology company whose platform connects drivers with passengers and for that they collect a share of the fare. The driver is responsible for the car, insurance, maintenance, knowledge of the streets and, of course, getting the passenger to their destination safely.

Uber is not only causing disruption in the taxi and car-hire industries, it is causing ...

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