A Needed Addition to Your Listing Presentation Package

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Driving leads to your real estate business is the first step in gaining clients and business. How you do it is as varied as the people that will offer such lead generation recommendations to you.

When it’s time to meet that next home seller and present your listing package and proposal, in the hopes of signing a listing agreement, you should have a well-documented package that details the property, the neighbourhood, current and recent selling prices of comparable properties, etc.

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How to Do a Great Listing Presentation

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Your listing presentation, whether it takes place in your office or at the client’s property, is the one opportunity you have to list the home. Follow these suggestions to make your presentation a success.

 

Build Rapport

Ask the seller about their interests, after seeing visual clues in their home, such as pets, magazines, memorabilia, etc. Some informed small talk makes the meeting a little more comfortable and a client at ease with you is more likely to list with you.

Some basic social ...

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